Distributor and customer should be one of clear communication and streamlined workflows. Both have to work in concert together - - -the relationship between manufacturer and distributor should be one of clear communication. Both have to work together for your businesses to be successful. Many companies don't have the visibility into this information and it really limits what they can ultimately do to grow their business and support their all their partners in the supply-chain.
That's where the OMS ERP business software CRM solution helps.
Whether you work directly with your customers or work with distributors, when you sell to your end customers OMS delivers clear and concise detailed insight into your historical and current data in order to make accurate projections and forecast your business appropriately.
Tracking specific customer, distributor and manufacturer
Information is essential for evaluating performance of sales, marketing and customer service initiatives – to determine where to invest more money and where to pull back or even "pull the plug" altogether. But what information is actually worth tracking?
The OMS ERP CRM
Business software solution incorporates Internet B2B accessibility for managing all customer relationships and, supplier relationship management. These two powerful Internet solutions are connected in real-time to the OMS ERP business software solution. Now you can track entire histories, or selected business intelligence reporting and know at a moment's glance the efficient workflows of order processing, purchase order work in process, on-water and container tracking.
Identifying customers requires answering three basic questions:
- Who are your customers?
- Where are your customers?
- How can you access your customer's information?
Who Are Your Customers?
Do you know what your typical customer will purchase? Do you know how you can determine the number of customers who fit the description? You should be able to answer: Yes! In order to reach current and potential customers effectively and efficiently, the OMS CRM has the potential to be one of the most profitable tools for you. For distributors this means familiarity with your customer base.
Where Are Your Customers?
The OMS ERP CRM will easily help you identify where these customers are located. The OMS ERP CRM will present a clear and concise single page of your customer's profile, letting you decide how you want to market your product based on your ability to reach these consumers.
What Can the OMS Customer Relationship Management Do for You?
The OMS ERP CRM delivers searchable and filtered information that displays…
- CUSTOMER RESEARCH & CUSTOMER SATISFACTION: What your customers are telling you and how are you responding.
- INFORMATION MANAGEMENT: All relevant customer data helping you to understand your best customers and what they are buying over time.
- CUSTOMER LOYALTY & RETENTION: Tells you if your customers are buying more and, recommending your products & services.
- CUSTOMER COMMUNICATIONS: Tells you how customer communications impacts satisfaction and bottom-line results.
- CUSTOMER & EMPLOYEE INTERACTIONS: Assists your frontline and management employees maximizing every face-to-face and on-the-phone Moment of Truth.
- SALES & BUSINESS DEVELOPMENT: Provides your sales force with the most up-to-date and historical information on your customers.
- CORPORATE CULTURE: Enhances your employee's passion about the customer and help you to deliver the most profitable customers to you.
With the OMS CRM you can track your customers purchases from origin to completion, review and analyze profitability, understand where your customers sales dollars originate, be it via the web, in the show room at the trade shows, and more